Apple

Business

Apple’s Go-Slow A.I. Approach

The tech giant announced a slew of artificial intelligence-focused features, but also signaled it will be patient in rolling out…

World

Welcome to the Era of the A.I. Smartphone

Apple and Google are getting up close and personal with user data to craft memos, summarize documents and generate images.

Business

Can Apple Think Different on A.I.?

Wall Street and Silicon Valley will be watching the company’s developers conference closely for signs of whether the iPhone maker…

Business

Hey, Siri! Let’s Talk About How Apple Is Giving You an A.I. Makeover.

Apple, a latecomer to artificial intelligence, has struck a deal with OpenAI and developed tools to improve its Siri voice…

Politics

That Much-Despised Apple Ad Could Be More Disturbing Than It Looks

Tech companies are running low on new experiences to offer us. A new ad for the iPad contains revealing hints…

Arts

The Best Crime Novels of the Year (So Far)

Looking for some murder and mayhem (fictional, of course)? Here are the best crime novels of 2024 so far.

World

Apple Says Destructive iPad Ad ‘Missed the Mark’

People in the creative world widely panned a commercial showing a giant hydraulic press squishing objects ranging from paint cans…

World

Apple Reports Decline in Sales and Profit Amid iPhone Struggles in China

The company continues to lean on customers’ appetite for apps and services, as demand for its devices weakens.

Business

U.S. Antitrust Case Against Google Is Just the Start

As the Justice Department’s case against Google nears an end, the federal government has more suits in the pipeline trying…

Business

FIFA Said to Be Close to TV Deal With Apple for New Tournament

The agreement would give the tech company worldwide rights for a monthlong World Cup-style competition between top teams set to…

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